Bavaria is rolling out its local craft, taste, flair, and greenery offerings as Germany continues to welcome fully vaccinated travellers.
Bavaria is alluring Indian nationals and residents to explore its hidden gems and cultural experiences.
The campaign highlights Germany’s unique cultural flair through four essential elements including craft featuring traditional customs and craftsmanship; taste where travellers are encouraged to explore regional cuisine, flair including the historical culture of the city, and green which deep dives into pure nature and green sustainability offerings.
“The German.Local.Culture campaign provides travellers with a range of ideas to explore new regional cultural traditions, cuisines, and a diverse range of activities,” says Romit Theophilus, Director for India at the German Tourism National Office. “We look forward to welcoming travellers from India to experience Germany’s wealth of offerings.”
Germany began welcoming European Medicines Agency (EMA) approved, fully vaccinated travellers on 25 June. All travellers are advised to check individual German state’s entry requirements before travel.
Bavaria From Above
Travellers can enjoy the summer inspiration and a zest for life. Bright blue skies and crystal-clear lakes. Small Medieval towns and vibrant cities. Bavarian tradition and friendly hospitality. Mysterious forests and snow-capped peaks. Outdoor activities and relaxation. UNESCO World Heritage sites and a wealth of cultural attractions.
In southern Germany, the Free State of Bavaria and its capital Munich wow visitors with their picture-perfect scenic beauty. The area is known for its pristine countryside, clean air, a wealth of culture, and infamous laid-back Bavarian attitude. Medieval castles, small towns, magnificent palaces, Baroque churches, and Bavaria’s urban hubs provide the backdrop for traditional events and opera festivals. The traditional and the modern go hand in hand here.
Holidaymakers in need of a relaxing break and sporty types hoping for plenty of activity are sure to appreciate the many crystal-clear rivers and lakes, the national parks and countless nature reserves, the forests and sun-soaked vineyard slopes, the wild and romantic low mountain landscapes, and the majestic Alpine summits.
Not to mention the Zugspitze, the tallest peak in Germany. The best way to explore the sheer diversity of the countryside in the region is on the many popular tourist routes, such as the Romantic Road, the Castle Road, and the German Alpine Road.
There are more than 100,000 architectural monuments, over 1,200 museums and collections, 40 high-end theatres and opera venues across the whole of Bavaria. So there are plenty of locations for traditional events such as the Oktoberfest in Munich, the Landshut Wedding historical pageant, the Oberammergau Passion Plays, and the Christmas market in Nuremberg.
But it takes more than just beautiful scenery and cultural diversity to keep attracting swathes of visitors to the region year after year.
“Lots of Indians are looking at offbeat locations and want to explore castles in Bavaria and mountains in Zugspitze,” says Romit Theophilus. The desire among Indians to visit offbeat German locales is providing a fillip to German tourism.
With direct flights from India to Munich and Frankfurt, the country is easily accessible for those looking to spend the summer holidays in Europe.
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