Dynamic, energetic and ambitious, Great Destinations Hotels and Resorts is among the newest entrant to add its might to the Indian hospitality scene.
Established in 2017, Great Destinations Hotels and Resorts, the hospitality division of GD Group, is on a rapid growth trajectory with a current inventory of 22 operating hotels in India and 19 more to be established before Summer 2023.
Buckling the post-pandemic business environment, the brand is committed to having its presence in each segment of hospitality which include budget hotels to beach resorts, in expected to exotic locations across the country. Great destinations, great value, experience and visibility – these are the four cornerstones on which the young brand is looking to upsurge its competitors and forge a path of its own.
A bold start with new offerings
The Bangalore-based hospitality brand has earmarked ambitious growth with sub-brands, each having its own unique USP. Vividus Hotels defines luxury in the entry-level hotel 5-star category. Redefining contemporary living, the brand gives modern curated conveniences to its guests in stellar locations. Fresh, bright and vivid, the brand aims to be the Y-Gen lifestyle hotel brand, with state-of-the-art facilities that aim to energize, engage and entertain the guests.
My Space and MySpace Express, define luxury on a budget; these brands are for those who are searching for a budget-friendly hotel that incorporates well-appointed rooms, appetizing gourmet experiences, elaborate event spaces and great offers.
Ideal for millennials and Gen Z, these brands as the name suggests, aim to make guests feel as if they are in their own space. Ezzenza, the resort brand marries great locales with great experiences, with stays that have everything a luxury vacation is made of – curated experiences, culinary extravaganza, wellness options and onsite surprises that make postcard-worthy memories!
Notwithstanding the business upheaval caused by the global pandemic, the brand has notched up impressive numbers. The brand has successfully expanded its footprint
across India with acquisitions across key leisure, business and pilgrim destinations from Kashmir to Tamil Nadu.
Katra (Jammu), Amritsar, Igatpuri (Maharashtra), Haridwar, Udaipur, Himachal Pradesh, Rishikesh, Coorg, Bidar, Tirupati and Namchi(Sikkim), Bangalore, Davangere, Belgaum, Lucknow, Vizag are some of the current destinations where the brand has a strong presence, with an operational inventory of 1250 rooms and 750 keys to be added by end of 2022.
Partnerships and projects
Great Destinations Hotels and Resorts is focused on building a brand harnessing the strength of its operational success and partnering with like-minded investors and individuals. From greenfield to turnkey projects, the brand has strong operational guidelines and experience to build, deliver and partner to bring new hotels to fruition.
As one of the fastest-growing hospitality brands in the country with 12 operational hotels, 6 pre-opening projects, and 12 projects in advanced negotiation stages, the brand is well-equipped to deliver projects par excellence. Knowledge support for partners includes feasibility studies, market research, technology-driven sales presence, marketing and brand SOPs, and an assured GOP percentage in 120 days.
As with a new, dynamic brand, Great Destinations Hotels and Resorts believes in being the value creation partner to its investors, keeping a high level of operational and financial transparency at every step. The brand also has an innovative ‘Owner Services Group’, which allows investors and partners dedicated access to conferences and events, rewards and recognition to facilitate communications and empowerment.
Whether it is designing a new hotel or refreshing an existing one, Great Destinations Hotels and Resorts has developed strong operational guidelines and a design portfolio that allows aspiring hoteliers to be part of an exciting growth story and build their entrepreneurial journey along the way. The goal is to develop and deliver a powerful brand with state-of-the-art systems and support, for a profitable business today and tomorrow.
Stay grounded and aim high
A strong growth game backed by grit, determination and focus; Great Destinations Hotels and Resorts focuses on building a hospitality brand that is Indian in spirit and global and outlook. The goal is to have 100 operational hotels and 18-plus strategic alliances with a deeper Pan- India presence by 2025.
Hospitality is a fine balance of art and science in business, where the product and the service need constant innovation and sustained excellence. As a young brand with lofty ambitions, Great Destinations Hotels and Resorts is keen to take the road less travelled.
One that may be challenging, and definitely not for the faint-hearted. But for those, who have faith in their dreams and back it with conviction in their efforts, it is a road of success and strength.
Innovation, result-driven solutions, forward-thinking strategies, service excellence, and enhanced guest experience amped by the latest technology – with these modus operandi; the young brand is well on its way to becoming a force to reckon with in the years to come.
Read more: Hotels and Resorts
