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Saudi Tourism Authority unveils Spectacular Saudi Campaign for Indian Travellers

In a remarkable initiative to deepen its ties with Indian tourists, Saudi, Welcome to Arabia, the national tourism brand has launched the Spectacular Saudi Campaign, an integrated effort designed to highlight the country’s culture, breathtaking landscapes, and warm hospitality.

Riyadh - Spectacular Saudi campaign
Riyadh – Spectacular Saudi campaign

This campaign, the first of its kind for the Indian market, invites travellers to discover Saudi’s unique blend of ancient heritage and modern marvels, making it a must-visit destination for those seeking unforgettable experiences.

A Warm Welcome for Indian Travellers
Spectacular Saudi showcases the exceptional experiences Saudi has to offer. From the sun-soaked sands of its vast deserts to the clear waters of the Saudi Red Sea, the campaign transports travellers on a virtual tour through Saudi’s most iconic sites. Key locations like the UNESCO World Heritage Site of Diriyah’s At-Turaif, the historical district of Al Balad, Historic Jeddah, and AlUla’s Hegra are at the forefront of the campaign’s striking visuals.

Al Balad , Jeddah - Spectacular Saudi campaign
Al Balad , Jeddah – Spectacular Saudi campaign

Saudi is a land where ancient history meets modern luxury. Whether walking through the centuries-old streets of its ancient cities or enjoying world-class hospitality, visitors will find themselves immersed in a culture that is deeply rooted in tradition yet open to the world. The warmth and authenticity of Saudi hospitality strongly resonates with Indian travellers, who deeply value cultural connections and real experiences.  

Tailormade Experiences for Indian Tourists
As part of the Spectacular Saudi campaign, Saudi has introduced exclusive packages created by 12 leading trade partners, specifically designed for Indian tourists. These packages offer a range of customized experiences, from cultural explorations and adventure-packed getaways to gourmet journeys showcasing Saudi’s diverse and evolving culinary scene.

Hegra, AlUla - Spectacular Saudi campaign
Hegra, AlUla – Spectacular Saudi campaign

Growing Connections with Indian Tourists
In 2023, the number of visitors from India saw a remarkable increase, with a significant rise in leisure trips. This growth highlights Saudi’s appeal as a destination with unique experiences, paving the way for even more interest in the years ahead. Saudi is quickly becoming a favoured choice for Indian travellers.

As of today, there are over 330 direct flights from India to Saudi– SAUDIA, FlyNas, Air India, Air India Express, Indigo Airlines, Spice Jet, Vistara, and Go Air. Indigo recently launched the route of a daily service between Bengaluru and Jeddah w.e.f. September 30, 2024.

Indians holding a valid tourist or business visa from the United States of America, the United Kingdom, or any Schengen country, with stamped proof of entry are eligible for the eVisa and visa upon arrival at Saudi international airports. Indian travellers can also apply for a Stopover visa, which is valid for up to 96 hours and can be obtained 90 days in advance on the Saudia Airline and Flynas website. There are 10 VFS Tasheer offices across Indian cities like Hyderabad, Mumbai, Chennai, Kochi, Ahmedabad, Bangalore, and more to streamline travel for Indians.

Diriyah - Spectacular Saudi campaign
Diriyah – Spectacular Saudi campaign

Explore the Heart of Arabia
Spectacular Saudi campaign highlights Saudi’s vast landscapes and their deep-rooted traditions while also celebrating strong bonds shared with the Indian culture. Both nations cherish warm hospitality, making Saudi an ideal destination for Indian travellers in search of adventure, heritage, and meaningful experiences.

Whether you are exploring the ancient relics of Diriyah or taking in the modern skyline of Riyadh, Saudi offers an unparalleled journey through time, where history, culture, and modernity blend seamlessly.

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